Brand
1. Personality
Our personality establishes the foundation of the Atlassian brand. It is a product of our mission, and a reflection of our culture, values, and promise to customers. We make sure that these traits come through in all of our customer-facing communications and content.
2. Logos
The Keya Medical logo
In everything we do, we aim to bring focus and clarity to teams without distracting; so our logo and symbol are direct, clear, and impactful. To accomplish this, we adhere to the guidelines below.
KM-Symbol-Fullcolor
KM-Horizontal-Full Color
KM-Horizontal-Gray
KM-Horizontal-White
3. Color
Main Color
Signature Blue color
#7fbbe5
Example of light text
Example of dark text
Signature Divider
Accent Colors
Sky Blue
#669ed2
Gray Blue
#43557a
Sea Blue
#00479d
Green
#6cbab3
Night Blue
#101634
Purple
#260463
Logo Colors
Light Pink
#f7c9dd
Dark Pink
#920883
Lime Green
c4d700
Leaf Green
#009e96
Happy Blue
#00b9ef
Sea Blue
#00479d
Grays
Light Gray
#eeeff3
Dark Gray
#727171
Gradients
Background Gradients
Blue Gradient
Blue-Purple Gradient
Purple-NightBlue Gradient
Accent Gradients
Pink Gradient
Green Gradient
Blue Gradient
4. Typography
Headings – Titillium Web
Heading 1
Heading 2
Heading 3
Heading 4
Heading 5
Heading 6
Paragraphs Sans Serif – Source Sans Pro
Paragraphs Preformatted – Source code Pro
Paragraphs Sans Serif – Source Sans Pro
